What business writers can learn from people who write horror stories
My copywriter blog
How to write a business blog post… quickly
Want to start writing blog posts for your business but worry about where to start and lack of time? Here’s a guide to writing blog posts quickly
7 tips for writing emails that get opened, read and acted on
Email offers superb ROI for small businesses that do it well. Follow these seven tips for writing emails that get opened, read and acted on. In this increasingly digital and social media-driven world, have you ever wondered why you still receive so many emails?...
Remember, remember these 6 tips for business storytelling
Why storytelling is so powerful for businesses. Plus the six steps you need to take to create a compelling and persuasive business story
7 gruesome copywriting mistakes most businesses make
Does death become your marketing copy? I’ve listed the 7 most ghastly copywriting mistakes that businesses make. And how to correct them.
Why being a business with soul is a powerful strategy
A business with soul knows what makes it distinctive. Learn how to use your business soul to convince readers to read, share and engage with your content.
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