And the results of my awayday at the Pro Copywriter’s Conference? They were much bigger than you might have imagined Read more
BrightonSEO 2018: Actionable tips and takeaways
When search engine results pages are so helpful you don’t need to click on the links, how do you get your audience to your site? The great and the good in SEO revealed their tips at BrightonSEO
Why blog post interviews make content creation easy
So how do you solve the problem of creating regular blog posts your audience want to read? I’m glad you asked… Learn how blog post interviews can help.
10 copy editing tips to sharpen your business writing
By the time you read to the end of this page, you’ll know exactly how to turn ‘blah’ text into clear, concise, copy that conveys your ideas and moves readers past the first sentence.
Your guide to conducting an Autumn ‘plan do and review’ of your editorial calendar
Struggling to create content ideas in Autumn? Wondering if your effort is worth it? A ‘plan, do and review’ of your editorial calendar will put you on the right track
How to proofread your copy
People are less likely to trust businesses whose communications contain grammatical & spelling errors. Follow these tips for proofreading your copy
Steal these 10 UX copywriting pointers to boost website conversions
Want to write website copy that converts like Amazon & MailChimp? Here are some UX copywriting pointers to make your pages persuasive
How reading tabloid newspapers can improve your marketing copy
What tabloid writers can teach you about cutting through complexity and writing marketing copy that triggers emotions and sells
5 reasons why a mid-year website content audit benefits your business
Your website content is a valuable asset. And like any asset you need to maintain it. Here are 5 ways a mid-year content audit benefits your business
6 things a content competitor analysis can teach you about improving conversions
